Friday, September 28, 2012

Case Study: Trapzilla by Thermaco

How do you make something like grease traps entertaining and informative? That was the question we posed to ourselves when we were approached by Thermaco Inc. Thermaco makes industrial grade grease traps for restaurants, hotels, municipalities etc. They are a fun group that likes to take a tongue-in-cheek approach to what is a groundbreaking product. Thermaco came to Out of Our Minds to produce a video that would extol the benefits of their new Trapzilla brand grease traps in a way not seen in similar industry videos. They wanted something exciting and fun. Below is what we came up with. Over the course of next week, we will break down the process of how we produced this animation from storyboard through to final. We hope you like it, as we plan to do more of these in the near future. For now, enjoy the final piece.

TRAPZILLA FINAL from Out of Our Minds on Vimeo.



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